Bob Finstock is the true mastermind of the Lion's Den, and is the most dangerous threat the Schmoedown has ever encountered.
Older than time itself, or at least, older than the Schmoes Know Youtube Channel, the being who answers to Finstock took notice of a young Tom Dagnino and formed a pact with him, using him as an avatar to scam a world that is begging to plundered. It slowly built Its reputation as a quick witted, sarcastic figure with a love for movie trivia, bringing in a legion of followers for Its cult, and soon cultivated a group of officials who willingly joined It to be a thrall under It. Together, the lost souls call themselves the Lion's Den, with Finstock as the leader.
Though capable of fighting Its own battles, It finds it more sporting to anchor Itself to members of Its cult, using their knowledge and skills to benefit It. Though It's most known for using Tom Dagnino as its avatar, It has once appropriated Marc Andreyko for its own ends. It can be assumed anyone that has formed a pact with Finstock can be used as an avatar, making It potentially the most formidable Schmoedown competitor, as the Lion's Den has Current Team Champions The Patriots, (Jeff Sneider and JTE) Blofeld's Cat, (Leader Marc Andreyko and Former Inner Geekdom Champion Robert Meyer Burnett) team commentator Grace Hancock, and last but not least, Its Boy Friday, Tom Dagnino.
Do not underestimate the being who answers to Finstock. It is a lovecraftian entity parading in wolves' clothing. It's slowly biding Its time, waiting for a moment to strike and tear the Schmoedown asunder.